Voobon Ventures New Marketing Campaign

Voobon Ventures is launching a new marketing campaign to highlighting the company’s increase in community involvement. The campaign is divided into three sections, Active Lifestyle Sector, Scholarship Sector, and the Employee Involvement Sector.

The Active Lifestyle Sector involves Voobon Ventures sponsoring local recreational sports teams, such as football, softball, tennis and golf. These teams will receive funds that could be used towards equipment, registration, and uniforms. Voobon Ventures developing the Active Lifestyles website, which will showcase team schedules, score updates, photos and upcoming events.  The website will also include information concerning causes Voobon Ventures is passionate about, such as, The American Diabetes Association and The American Heart Association.

The Voobon Ventures Scholarship Sector will be divided into two parts, the Voobon Ventures Scholarship and the Explore Studios Scholarship. The Voobon Ventures Scholarship is geared towards students who are aspiring for a degree in finance or accounting. Students will submit an essay on a topic chosen by Voobon Ventures. The top ten candidates will then be filmed for a short interview to be placed on the scholarships website.  Viewers will be urged to view the website and vote for their favorite student.  The student with the most votes will be awarded the scholarship.  The same rules apply towards the Explore Studios Scholarship, except, in place of the essay; the participants will be required to submit a short film. Again the top candidates will be placed on the website for viewers to vote.

The Employee Involvement Sector was created not only to become more active in the community, but to raise company moral.  Each month, Voobon Venture’s employees will participate in activities and charities throughout the community. Some of the upcoming events include a canned food drive for a local homeless shelter, the Step Out: Walk to Stop Diabetes walk, and the American Heart Association Heart Walk. All the efforts in the new marketing campaign are driven to increase community involvement of Voobon Ventures, and to raise company moral.